These are the headlines from some of the web sources that I follow.
How Neuroscience Boosts Your Sales, More News from CMSWire
Cynthia Holcomb is rethinking everything we know about sales conversions. The traditional methods of conducting user surveys, analyzing market research and relying on tried-and-true retail methods won’t move the needle enough, she contends. Instead, she suggests the “art and science of preference,” a concept she leverages in the company she founded, Prefeye. Prefeye is based on the theory that neuroscience and an understanding of human decision-making can give retailers a much deeper level of insight into buying practices and help them more deeply understand the wants of their customers. Read more. Top Stories What else got us talking Continue reading...
A heated jacket wins Topshop’s wearable competition
U.K.-based fashion retailer Topshop announced an annual wearable competition, Top Pitch, earlier this year. It is aimed at startups and entrepreneurs working on smart clothing and wearables. The first competition came to a close this week, with Topshop selecting The Crated’s heated jacket as the winner. The jacket integrates circuitry into the textiles that can... Read more » The post A heated jacket wins Topshop’s wearable competition appeared first on ReadWrite.
Can IoT provide agriculture with an annual bumper crop?
Alvarez Technology Group is planning to double down on Internet of Things (IoT) deployment in the agriculture industry. Luis Alvarez, the CEO, spoke to The Channel Company at XChange 2016 about the developments and challenges. In the world of agriculture, Alvarez claims the most important customer considerations are cost savings and operational efficiencies. In the... Read more » The post Can IoT provide agriculture with an annual bumper crop? appeared first on ReadWrite.
Industrial IoT and energy efficiency will slash carbon emissions
As a developing country and an emerging economic powerhouse, India has a large number of heavy industries and increasingly depends upon the expansion of such industries for greater economic growth. Over the next few decades, as the government’s “Made in India” initiative gains momentum, there shall be a greater reliance on industry to provide employment... Read more » The post Industrial IoT and energy efficiency will slash carbon emissions appeared first on ReadWrite.
nuTonomy cabs ready for hailing in Singapore
MIT spin-out nuTonomy launched the first public trial of a self-driving taxi service in Singapore on Thursday, a few weeks before ride-hailing giant Uber launches its own service in Pittsburgh. The public trial will take place in the one-North subzone, a 2.5 square mile business district. Customers will be chosen by nuTonomy and the ride,... Read more » The post nuTonomy cabs ready for hailing in Singapore appeared first on ReadWrite.
Will smart cities need AI to truly flourish?
A Deutsche Telekom official says artificial intelligence (AI) will be needed to break smart city data out of its silos. As reported by Mobile World Live, thoughts about smart city evolution appeared on the blog of Claudia Nemat, the Deutsche Telekom (DT) board member who oversees Technology & Innovation Europe. In her piece, Nemat described... Read more » The post Will smart cities need AI to truly flourish? appeared first on ReadWrite.